We help Start ups and SMEs to promote their brand online.Our mission is to provide excellent digital marketing services in India with utmost professionalism and quality. We aim at becoming partners to our clients and work as a team with them to grow their business through strong online marketing campaigns and services.
The Brief
When we started SEO for Unique IAS, their website was ranking on 4th and 5th page of google search results for all the important keywords. These keywords were once ranking on the first page, however lost rankings with a steep fall of 80% keywords after google algorithmic update. Website was ranking in google search result for only brand name. They also lost rankings from
google local map and so wanted to increase number of keywords such that number of enquiries may increase.
Our Approach
Grazia offered them consultative approach on SEO including Onpage, Offpage, technical enhancement and content recommendations. Our team studied their website page by page, inside out. Though the website was not built as per the google guidelines and had severe technical issues, however, we handpicked all the possible opportunities which could help rank the existing website on the first page. After conducting detailed SEO audit of their website, we listed down the working areas and shared the tentative projections to rank targeted keywords on the first page. Based on the study, we assigned monthly tasks that are required to rank important keywords on the first page.
Results
We started working as one team towards achieving a common goal. Initially we targeted only important pages that are beneficial as per the ranking perspective. With our right SEO approach we were successful in ranking 13 keywords on the first position of google local map. By the end of 6 months, we were successful in optimizing the entire website with 7 keywords on the first page and 29 keywords on the first position of google local map.